Final Scottish Independence Referendum Poll Suggests 6 Point Lead for ‘No’ – Survation for Daily Record
Survation for the Daily Record release their final poll on the Scottish independence referendum. Fieldwork was conducted 16-17th September by telephone.
Headline voting intention (with change in brackets since our last comparable poll on 13 September):
Yes – 43% (+1)
No – 48% (-1)
Don’t know – 9% (No Change)
Excluding Don’t knows:
Yes – 47% (+1)
No – 53% (-1)
A Note on Methodology
This poll was conducted by telephone and is therefore comparable to our last telephone poll on 13 September and should not be compared to any polls conducted online.
This poll was conducted by telephone using a systematic random sample of mobiles and landlines, ordered by key strata to reflect the eligible Scottish population. These strata were: age, sex, local authority, income and employment status.
Though the poll managed to reach 1266 respondents, it has an effective sample size of 1089. This is due to the sampling strategy employed, which aimed to mitigate some of the biases associated with contacting respondents via landlines. After interviewing a first person via landline, households with multiple eligible occupants were asked for a second response within the household. A Kish Grid was used to assign the eligible participant at random. These double household responses were accounted for in the weighting strategy by applying a factor of 0.5 to both respondents’ weights.
Mobile respondents were not asked for a second response. For first household respondents and mobile respondents, only those originally drawn into the sample were invited to to take part in the survey. Other answerers were not interviewed.
Call-backs were employed where possible and with permission from a household occupant.
Survation is a member of the British Polling Council and abides by its rules. Full tables and methodology available here.