Stakeholder & Membership Polling
Your own people, properly heard. Surveys of members, supporters, customers, employees and stakeholders, run from your own lists or ours, so you can test a policy before you announce it, understand what your base actually thinks, profile your audience for partners and advertisers, or track satisfaction over time.
What we do
- Member and supporter surveys from your database, with secure handling of your data and response rates improved by reminders, incentives and mode choice
- Customer and user surveys for brands and platforms, online or by telephone
- Employee and workforce research, including sensitive subjects handled with anonymity guarantees
- Business leader and professional audiences, recruited through panels, trade bodies and direct outreach
- Parallel surveys of your members and the general public on the same questions, so you can show where your base and the country agree
- Segment mapping: short golden questions added to a member survey so you can see how your supporters divide into the audiences from a wider segmentation
Most of this work stays private to the client. Published examples below.
Recent published work
- Trussell: a supporter survey using segmentation golden questions to map the charity’s supporter base against its new audience framework
- BusinessLDN: an annual tracker of London business leaders on employment and skills, now in its fourth year
- HSBC Global Research: quarterly surveys of institutional investors, including the Emerging Markets Sentiment Survey
- Chartered Institute of Public Relations: 2,028 PR professionals surveyed for the State of the Profession report, including analysis of the gender pay gap and educational background
Earlier work
Netmums survey of 1,831 users on childcare policy proposals.
Talk to us
Tell us what you need to know. We reply the same day, and you will have a price, or a short call booked to get the few facts we need to price it, within two working days: researchteam@survation.com or 020 3818 9661.
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